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Beauty Business School is proving beauty therapy is mor…
Kimberley Haworth
Helping beauty bosses turn skills into six-figure success (and beyond).
You’ve got your space set up, clients trickle in, you’ve got the tools, the products, and you even post on socials (when you remember)… but deep down, you know something’s missing.
You didn’t come this far just to wing it forever, right? 👀
You’re insanely good at what you do, your treatments speak for themselves.
but now you’re hitting that point where it’s like: 
🌸 “How do I actually scale this to 10-20K months?”
🌸 “Should I be charging more?”
🌸 “Why are some weeks packed and others dead?”
🌸 “How do I stop doing everything myself?”
🌸 “I know I’m good at what I do, but how do I get more people to see it?”
Let’s be real. Beauty school didn’t teach you this part.
Now you’re burnt out, overwhelmed, and stuck in a cycle of just getting by… 😮💨
But it doesn’t have to stay that way.
This is exactly why we created
Beauty Business Foundations
your step-by-step roadmap to running a successful, booked, and profitable beauty business. 🔥
And you KNOW are you, because you’ve had countless clients tell you, BUT you are also your own worst enemy! 😬
You post of social media when you have time… not with a purpose.
You second-guess your prices, your decisions, your ability to actually grow this thing into something serious. 👎
However, this isn’t your fault!! 😵💫
You were never taught how to run a business, only how to do treatments.
So of course you feel stuck.
Of course you feel like business is hard.
And of course your confidence has taken a hit. 🥹
You’re trying to attract clients, retain them, market yourself, manage bookings, post online,
AND still do treatments… all without a proper roadmap. 😮💨
Now you’re at that tipping point -> maybe you’ve considered taking on a part-time job just to take the pressure off.
Or you’ve been living off savings hoping things will pick up…
But that safety net is running thin, and you’re starting to wonder:
“How much longer can I keep doing this?” 👀
You’ve been doing this for a while now…
And you’re ready for more than just scraping by.
You want a beauty business that actually pays you, like $100k+ a year while working 4 days a week kind of pay. 💸
You want to confidently say to your clients:
“I’m booking out fast, should we lock in your next few appointments?” without feeling like a fraud.
You want to be one of those girlies who gets to say to your clients: “I’m starting to book out, should we get your next few appointments in?” with CONFIDENCE!!
You want to take a real holiday (whether it’s a boujee Euro summer or a beach break with your fam 🏝️)
without worrying if the bills will be paid while you’re gone.
And more than anything.. you want to prove to yourself (and maybe a few people in your life 👀)
that this business isn’t just a side hustle or a ‘cute little thing’…
It’s a real, profitable, life-changing business.
And you’re ready to treat it like one. 💥
So Like How Does It Work?
Get ready to put your beauty CEO pants on with Beauty Business Foundations.
WHAT WE COVER:
AND
Brace yourself, babe! You’ve got the talent, the ambition, and the sass to slay the beauty game.
We’re here to be your ultimate cheerleaders!
So, grab your favourite scented highlighter and let’s rewrite the beauty rulebook together.
Let Me guess, currently:
✔ You’ve been hustling for years just to get a few new clients through the door each month but they’re not rebooking, and you’re constantly stressed trying to fill the gaps. 😓
✔ You’re an incredibly talented therapist/lash tech/brow artist but confidence in growing your business? That’s a whole different story.
✔ You’ve got big dreams and serious goals… but the cash flow just isn’t cutting it, and you’re barely paying yourself (if at all). 😬
✔ You know you should be showing up on social media to grow your brand and attract dream clients but you have no idea where to start, and honestly? It feels like a chore.
Here’s what you actually want (and deserve):
✔ A business that feels fun and flowy but still brings in real revenue and profit, so you can consistently pay yourself (without guessing what’s left over). 💸
✔ Dream clients who love you, rebook before they leave, and rave about you to everyone they know. 🙌
✔ Full confidence in your prices because they reflect your talent, experience, and the results you deliver. No more undercharging or second-guessing.
✔ Sustainable growth without burning out or working 24/7. You’d love to work just 4 days a week and still hit your income goals. Yes please. 😍
✔ A clear marketing strategy that actually works year-round, so you can attract clients without relying on discounts, DMs, or outsourcing to an expensive social media manager (who doesn’t even get your brand).
What’s Waiting for You Inside BBF 👇
▶️ Welcome 2:28
▶️ What it takes to run a business 14:35
▶️ Mindset for Success 8:28
▶️ Designing the Business of your Dreams 8:35
▶️ Becoming the expert 18:50
▶️ Branding 33:31
▶️ Values 5:40
▶️ Brand Aesthetics 6:34
▶️ Brand Dream Client 18:32
▶️ Brand Experience 18:52
▶️ Memberships VS Traditional 4:09
▶️ Meet Sommer - Membership Experts 13:41
▶️ How To Set Up Memberships 16:16
▶️ Promotion - Memberships 12:49
▶️ Memberships - The Nitty Gritty 8:26
▶️ Money mindset 14:51
▶️ Financial Success 0:28
▶️ Setting Prices 7:43
▶️ Bank Accounts 0:57
▶️ Raising Prices 6:06
▶️ Debt 2:14
▶️ Tracking Finances 5:59
▶️ Setting KPIs 7:46
▶️ Menu Audit 7:40
▶️ Booking Systems 3:30
▶️ Understanding Analytics 30:37
▶️ Analytics Tracking Sheet 8:03
▶️ Policies & Procedures 13:31
▶️ Treatment Experience 20:23
▶️ Client Acquisition 7:11
▶️ Referrals 8:26
▶️ Social Engagement 5:53
▶️ What to Post 11:08
▶️ Captions 6:58
▶️ Social Media Design Templates 5:36
▶️ Internal Marketing 0:51
▶️ Consultation 15:59
▶️ Upselling 9:43
▶️ Cross Selling 10:40
▶️ Rebooking 12:33
▶️ Retail 20:44
The kind of beauty biz community you didn’t know you needed… until now.
No egos. No gatekeeping. Just a powerhouse of beauty pros who get you.
They’re in the thick of it too — growing, learning, and building booked-out empires right alongside you.
✨ Got questions between calls? Ask away.
✨ Need a pep talk at 11pm? They’re here for it.
✨ Want to celebrate your first fully booked week? They’ll scream it from the group chat.
This isn’t just another course community — it’s your 24/7 support crew.
Real talk, real results, real beauty biz besties. 💅🔥
Once you’re in, you’re really in. We’re talking bonus trainings, juicy extras, and everything you didn’t even know you needed to level up your beauty biz — all included. 💅🔥
🌸 Monthly Live Group Beauty Business Coaching Calls
Ask questions and get tailored advice to your business.
🌸 Templates you need to run your biz like a boss — from pricing sheets and branding guides to marketing planners, client acquisition tools, and analytics trackers. This isn’t fluff — it’s everything you need to grow a real, profitable beauty business. 💅📈
🌸 Bonus Access to our Social Media Audit unit – THE ULTIMATE GLOW-UP for your Instagram strategy, helping you TURN FOLLOWERS INTO PAYING CLIENTS and finally show up online like the expert you are.
72 Hours - 50% OFF starts now All prices are in AUD and inclusive of GST for Australian customers.
For international customers, no additional tax will be charged.
We offer flexible payment options so you can join in a way that best suits you:
72 Hours - 50% OFF starts now 
We want you to love Beauty Business Foundations!
Not satisfied? Let us know within 48 hours of enrolling for a full refund—no questions asked.
Your success is our priority!
And you know that if nothing changes, nothing changes!!
It’s time to ditch the self sabotaging and stagnant growth.
Say hello to paying yourself every week, reliable revenue & a thriving business that gives you energy! (Not taking it! 👎)
Our BBF course is your ticket to unlocking the secrets of success!
Beauty Business Foundations is for beauty business owners who are ready to stop winging it and start building a business that’s profitable, sustainable, and seriously fulfilling.
Whether you’re:
✨ Just starting out and want to do things right from day one, or
✨ You’ve been in business a few years but feel like you’ve been flying blind…
This program gives you the solid foundation you never got from beauty school, so you can grow with confidence and finally feel like the CEO of your beauty business.
A: This program is perfect for you if
This program is not quite for you if:
We want you to love your experience with Beauty Business School! If you find that our course isn’t right for you, we offer a 48-hour satisfaction guarantee. Simply let us know within 48 hours of enrolling, and we’ll issue a full refund—no questions asked. Your success and satisfaction are our top priorities!
Not at all! We created this course with beauty professionals in mind – no business background is necessary. We’ll guide you through every step, from the basics of business structure and pricing to advanced marketing and client retention strategies.
The course is self-paced, so you can take it at a speed that works for you. Most students finish within a few months by dedicating a few hours a week, but you have lifetime access, so you can revisit the material anytime.
We understand that budgeting is important, which is why we offer a flexible monthly payment option. Consider this course an investment in your business – the knowledge you gain here can help you increase your income and grow sustainably over time.
Yes! Client attraction and retention are a huge focus in this course. You’ll learn proven techniques for bringing in new clients and keeping them loyal to your business, from marketing strategies to customer experience improvements.
Absolutely! The course is available through an app that you can access on your phone or tablet, making it easy to learn on the go whenever it suits you.
Yes! The course includes loads of downloadable templates and resources to help you implement what you learn. These tools are designed to save you time and make it easier to put your knowledge into action.